What difficulties am I currently facing in securing a future for my business, my employees and myself?
Are my problems related to profitability, human resources, cash-flow, market opportunities, market trends, diversifying my product, market saturation, customer experience?
Sometimes we are so involved with operational matters that it can be difficult to know what the issues are and to come up with a strategy to tackle these issues. As a result, we become trapped in “day-to-day management” with no vision and our efforts become less and less productive. We feel that we are losing ground, that we are alone, sometimes helpless, and gradually lose our “vision”.
Without vision, how can we answer that essential question for any entrepreneur who wants their company to have a bright future: Where will my business be in 5 years time? In 10 years time? In 15 years time?
We must develop our vision of the future, of our future in order to see it realised. By envisaging all of the scenarios we will be able to minimise the risks associated with the unpredictable.
When working on your vision it is important to take a step back from operations, to keep a broad overview of our business, our sector and related sectors.
We have to make it part of an ongoing process of reflection from the perspective of consumers, of buyers, in fact every different role, in order to broaden our perspective. This must become a naturally recurring exercise in order to give us a clearer, more accurate representation of the future and facilitate its implementation.
There are tools to make this exercise more user-friendly and allow our creativity to imagine the unimaginable in the future and thus open up endless possibilities!
It is because we know how difficult it is to be operationally effective whilst working on your vision that we offer our services.
Romain and Johanna have developed the change management method DARA (Deciphering – Analysis – Recommendations – Application) which provides a specific response to the issues as part of a process of support agreed with the business.
It is a practical, achievable approach with tailored support ranging from assessment to the implementation of recommendations, which provide you with a response to your issues whilst minimising future risks.
Everyone has their own area of expertise: Romain in logistics and commerce, Johanna in marketing, digital, communication and mediation.
Since 2011 they have been working as consultants for businesses in a range of sectors.
They surround themselves with practising specialists for each of their assignments so as to broaden their understanding and fine-tune their analysis of the sector in question. Lawyers, logistics specialists, laboratories, engineers and other professionals as well their ongoing training enables them to remain qualified, relevant and ever more experienced.